Charlotte Heron

Content Creator & Social Media Marketer

I make short-form video, shoot product and lifestyle, and run social for beauty and lifestyle brands. From the moodboard to the reporting.

Brands I've Worked With

bBold
Home Cosmetics
Cottages for Couples
The Cryo Zone
The Jungle

Selected Work

The moodboard, the camera, and the numbers after

bBold
May 2024 – Jun 2025

The first body mist launch. Daily content across bBold and Home Cosmetics, scaling to three posts a day through launches and Black Friday: moodboard, content day, PR box, and the launch itself.

Content day, filming the launchVideo
bBold body mist social content
Body mist, social editCampaign
Launch eventEvent
bBold PR gifting box
PR gifting boxPR
bBold body mist product post
Product postPhotography
bBold launch moodboard
Launch moodboardDirection
La Bella Vita
Hair & Beauty
In salonVideo
Studio editorial
Studio editorialPhotography
Studio, behind the scenesBTS

About

Calm under a launch, happiest with a shot list

I am a marketing graduate from Ulster University. I spent my placement year making daily content for bBold and Home Cosmetics, and I built Cottages for Couples' social presence from zero across a portfolio of eighteen properties.

I film and edit on camera, plan and schedule the calendar, run PR and influencer gifting, and read the analytics that tell us what to make next.

What I Do

  • 01Short-Form Video, Filmed and Edited
  • 02On-Camera Content and Presenting
  • 03Product and Lifestyle Photography
  • 04Content Calendars and Scheduling
  • 05Influencer and PR Gifting
  • 06Performance Reporting and Iteration

In Numbers

2
Brands Run Daily on Placement
3 / day
Posts at Launch and Seasonal Peak
18+
Properties, Social Built from Zero
1st
In Class, Basalt Gin Live Project

Tools I Work In

Canva CapCut Meta Business Shopify Analytics Sheets Gemini Excel Intact ERP

Contact

Say hello

Open to freelance and placement work in content and social. Tell me about the brand and what you want to make.

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